Monday, 2 January 2017

Dr. Maurice Roussety, Why Experts Say Franchising is the Best Option

Arguably the most influential advancement that humanity has experienced in the last few decades is in communication. Recent advances in science and technology have allowed individuals to communicate in ways like never before. The internet was the primary motivator for this rapid change in our society because it allowed people to communicate almost instantaneously, regardless of geographical location. As the use of the internet has spread, it has permeated all aspects of life, not just our personal sides. Professionally, companies and individuals have benefited from the ease of communication that the internet and other smart phones have allowed. This has completely changed the face of international business, leading to rapid growth and an unbelievable amount of competition.

For Dr. Maurice Roussety, preparing businesses for globalization is something that he focuses on as both a business professional and an academic. He has a Masters of Business Administration as well as a Master of Leadership from the University of New English in New South Wales. He also holds a Ph.D. in Intellectual Property and Franchise-Business valuation from Griffith University in Queensland. He has conducted research in the field of professional finance and business, including his thesis paper, “An Integrated Economic Model for the Evaluation of Franchise Systems – A Synthesis of Agency and Finance Theories.” In addition, he has been working at Griffith University in Queensland, Australia as an Executive Consultant DST Advisory and Lecturer in Small Business, Franchising, Entrepreneurship, and Marketing.

According to Dr. Maurice Roussety, one of the biggest shifts that we are currently experiencing has to do with competition in the market place. As businesses are being built internationally, sped up by technology, there is much more competition now than ever before. Despite the fact that the technology boom was quickly followed by thousands of “start up” tech companies around the world, the start up fad is quickly coming to a close and more individuals are turning to less risky endeavors in the global market.

For example, franchises, according to Dr. Roussety, are booming. In Australia alone, franchises generate revenues in excess of $144 billion and directly employ more than 460,000 Australians through over a thousand franchise systems. They are arguably the best avenues for breaking into the business world for modern professionals. For more information about Maurice Roussety, visiting his website or sign up for one of his many informational seminars today.

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